The Benefits of Using Natural Haircare Products Every Day

Let’s talk about hair. Specifically, how you care for it - and why switching to natural haircare products can make a massive difference. 

At Indie and Mae, we believe that healthy hair starts at the roots. That’s why our haircare is made with gentle, nourishing, NZ made ingredients that support long-term health, not quick fixes.

 

No Stripping, No Stress

Some supermarket shampoos are full of sulphates. These foaming agents clean aggressively, but they strip your scalp and hair of natural oils. Over time, your scalp may overproduce oil to compensate. Or, worse, your hair becomes dry and brittle. 

Our shampoos and conditioners use plant-based surfactants that cleanse without damage. They’re designed to keep your hair balanced, not stripped.

 

Feed Your Hair With Plants

Hair loves natural nourishment. Ingredients like argan oil, flaxseed oil, and aloe vera deliver vitamins and essential fatty acids straight to your scalp and strands. These oils hydrate, strengthen, and protect without weighing your hair down. They also support shine, softness, and scalp health.

And because they’re in their most natural form, they work beautifully with your body’s rhythms.

 

Gentle Enough for Daily Use

Because our formulas are so gentle, you can use them every day without irritation or buildup. That’s one of the key benefits of natural products - they work in harmony with your body. You don’t need a “reset” shampoo or scalp detox. Your hair stays clean, nourished, and balanced every day.

 

Good Hair Starts With Good Choices

Using NZ made products gives you peace of mind. You know exactly where your ingredients come from. You are supporting locals. And you cut down on the environmental cost of overseas shipping. It’s better for your hair. It’s better for the planet. And it’s better for our future.

 

Final Thoughts

When you switch to natural haircare, you don’t just get better hair. You get healthier hair. Softer hair. Stronger hair. With Indie and Mae, you’re choosing organic wellness that works - with no compromises.